Mobile web content in East Africa

Mobile web content in East Africa [Report] | memeburn.

Erik Hersman’s report is short and to the point, making the case that there is possibly too much focus on fibre-aided connectivity and too little on mobile.

He summarises as follows:

“The success story of mobiles in the developing world is well known. Yet in the case of extending data services in emerging markets, there is a real danger of some serious policy mistakes. As in developed markets, broadband strategies in developing countries have tended to focus on investment in fibre. This is too simplistic. This focus on fibre may miss an opportunity for a transformational change built on the capabilities and in particular accessibility of mobile broadband. The early evidence suggests that mobile internet is spreading as quickly, in some developing countries, as mobile telephony did originally.”

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